Last spring, BENETEAU teams toured Europe to meet sailors. Despite travel difficulties and health restrictions, they visited 5 countries with a total of 7 396 km traveled and close to 2 000 visitors received at the different venues.
Thanks to an agile device and with the support of our network of BENETEAU distributors, we were able to meet our clients and potential clients as close as possible to their navigation area. It was the occasion for them, to discover the star models of our sail and motor ranges, exposed ashore and afloat. Sea trials were also organized in some of the stages of this ROADSHOW.
Bruinisse, Ginesta, Roma, Saint-Gilles-Croix-de-Vie, Lorient and Stockholm, it was the 6 main stages of this spring tour.
A new edition will take place next fall with the first stage Heiligenhafen in Germany from 8 al 10 October 2021.